Andreas Jin Sum – UX & Interactive Experience Designer

Interactive Designer Showcase

Portfolio Showcase

Designing for interactive experiences, I thrive on crafting engaging and meaningful solutions that bridge the gap between design and technology.

My work spans a diverse range of projects, covering the full UX process from reserach phase and prototyping, to visual design and front-end implementation.

I design across platforms and technologies, from immersive XR Spatial-experiences to scalable interfaces tailored for both expert and novice users.

Below is a curated selection of projects highlighting not only the outcomes, but the thinking, methods and part of the decisions behind them.
For deeper insight, each project page details the specific challenges and skill/tools involved.
(Or read more about How i work here)

UX in Virtual Reality

| Interactive design in spatial applications |

Research publication on accessibility awareness through a VR experience

Wheelchair Simulator

Designing an experience to raise awareness regarding the issues faced by wheelchair users.

Tags: UX, Virtual Reality, Unity, Spatial UI, Interaction Design, C#, Shaders, Research

See more about the project and design

UX+AR in the Museum

| User Reserach and UX for creating an AR experience |

Making museums come alive with user research

Increase engagement of museum experiences

Researching, designing and testing an interactive experience.

Tags: UX, AR, Unity, graphics, Interaction Design, Research, user journey, persona

See more about the project and design

Community Club Finder Application

| User experience case study |

A mobile app that helps people discover local clubs, associations, and events based on interests, age, and location.

App for Social Engagement

Tags: UX, Figma, Interaction Design, Research, User journey

See more about the project and design

Real-Time Spatial UX Application

| Mobile UI application |

Edit and customize Unity in real-time

Virtual Production x Unity Editor App

Designing an application for Virtual Production by editing a Unity scenes through an external application.

Tags: UX, Unity, Spatial UI, Interaction Design, Virtual Production

See more about the project and design

Iterative Design for Data Insight Application

| From wire-frame to finished product |

Effectively communicate data driven information based on user selection

Online Game Community Data Tool

Application developed from scratch for the purpose of helping gaming community process and analyze data sets.

Tags: UX, Prototype, Wire-framing, Interaction Design, Python

See more about the project and design

Narrative AI

| Master thesis on AI and user engagement |

Adaptive Narrative Experience with AI Agents

AI Agents in Narrative Experience

Researching and developing an interactive experience with AI Characters that adapt to user input.

Tags: AI, Narrative, UX, Unity, Interaction Design, Research

See more about the project and design

UI, Graphic and Icon Assets

| Creations made with Adobe CC |

A small collection of assets created for various projects

Assortment of Assets

An assortment of assets used for interfaces or iconography across different projects.

Tags: UI, UX, Design, Adobe

See more about the project and design

Unity Custom Editor Extension + Shaders

| Custom Editor created for Unity + Shaders |

Editor extension for Virtual Production in Unity

Unity Custom Editor + Shaders

Coding and implementing custom editor and creation of special effects and shaders.

Tags: Virtual Production, UI, Unity, Shaders, Custom Editor, C#

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Shaders and UX for Virtual Production (UE5)

| Custom shader and vfx controller |

Tool for Virtual Production utilizing Unreal Engine 5

Unreal Engine 5 Shaders and Custom Editor

Utilizing Unreal Engine 5 to create 3D envrionment, shaders and real-time controller for Virtual Production.

Tags: UX, Shader Graphs, Virtual Production, Unreal Engine 5, Custom Editor

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Eyetracking, Generative AI and Prototyping

| Interactive experience incorporating human senses |

Utilizing generative AI to assist developing prototypes for using biometric player input

Generative AI, Shaders and Eyetracking input

Utilizing generative AI to develop story, voice and content for interactive prototype to test incorporation of biometric player control.

Tags: AI, Unity, Shaders, Interaction Design, Prototype, Reserach

See more about the project and design

Game Design: Prototype

| Designing Interactive Experiences & Mechanics |

Creating and testing interactive ideas through games

Developing and Testing Game Mechanics

'Game Jam' prototype development of unique game mechanics for puzzle game.

Tags: UX, Video Game, UI, Interaction Design, Prototype, C#, Unity

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Prototyping: Simulation Game

| From low-fi paper prototype to playable product |

From paper prototype to low-fidelity prototype of a simulation game, teaching energy production

The UX Beginning

Early development of a simulation game teaching energy production.

See more about the project and design

Dungeons & Dragons: Computer Vision & Assets

| JavaFX and OpenCV to create a virtual/physical hybrid battle-map |

An attempt to convert a physical battle-map into a digital tabletop, for streaming or playing online.

Dungeons & Dragons: Computer Vision & Assets

Tags: Java, JavaFX, OpenCV, Assets, UX,

See more about the project and design

WIP: VR + Gemological Teachings

| Interactive design in spatial application |

New WIP passion project in Virtual Reality

Virtual Reality Gemcutting

Creating an application platform for gemological knowledge, identification and gem-cutting.

Tags: UX, Virtual Reality, Figma, Unity, Spatial UI, Interaction Design

See more about the project and design

Additional Projects:

List of additional projects that I have been part of outside of interactive design.

Virtual Production Assistant – TV Series: Dag og Nat (Season 2)

Assisted in setting up and initial running of Virtual Production LED-wall. Assisted in hardware calibration and minor assets adjustment for virtual environment used for filming.
IMDB: Dag og Nat (The Shift)

Virtual Production Technician – Shortfilm: Intet Vover

As part of a small crew of virtual production technicians lead by Mark Stig Bertelsen, I was in charge of using and running the Virtual Production environment through Unreal Engine, as well as serving as consultant in regards to filming using LED wall.
IMDB: Intet Vover

Virtual Production Technician – Music Video: For Sidste Gang igen

For filming a featuring music video for danish musicians Ankerstjerne & Jamilian, I was assigned as Virtual Production Technician. Including supervising, set-up and running LED-Panel VP wall. Creating, arranging and running Unreal Engine environment live on screen. Curating and running back plate videos.
Youtube Link

Workshop facilitator, AI Crew and Virtual Production Assistant – Filmmaker event: ViZarts

As part of a filmmaker workshop, my main role was assisting in facilitating and in charge of the events “AI-lounge”, showcasing and assisting in using gen AI for the purpose of using in film.
Youtube Link